offer leadership and coaching to get specific, systemic, ongoing, gains in key
processes which yield years of product line revitalization. Typical assignments
include organizing and facilitating: high performance exemplars ("skunk
works" projects, ventures), "entrepreneurial" businesses and/or
development models, and "swat" teams aimed at performance
Is this your situation?
You are experiencing diminishing returns in a mature product
line. For several years you've had disappointing progress; everyone
is discouraged; and at a distance there's talk about people not
working as hard as before. This mature product line is vital to
your business; it was an industry leader, and now it looks like
it is becoming history. You've allocated generous resources to
it, put your "best" talent on it, and the lack of results
makes you feel cheated.
What's happened? It may be that the fertile
strategy which has produced handsomely for years has also been so thoroughly
exploited that it is depleted. To reverse the decline in growth
you may now need a Step Change in the technical performance
of Development, Manufacturing, Delivery and/or Support.
Step Change in technical performance is possible only
with a shift in the prevailing strategy. To create new and fertile
opportunities this strategy shift must exploit technological advances
which have occurred subsequent to and outside of your original
technology. When the time arrives for your articulation of a new
strategy, the resulting excitement must be sustained by the commitment
of ongoing support. Finally, effective structures, methods and
behavior constitute the execution which ultimately improves the
bottom line. The expertise of CHA
provides assistance for this entire process.
CHA acts as a catalyst in changing your
organization's strategy without forcing you to adopt a massive change
program. A pilot Step Change which typically produces a
twofold improvement in measurable results is developed from a
modest effort focused on a critical, immediate problem. This pilot
is designed to be a model which is transferable throughout your
organization and which will become the key to the revitalization
of your mature business line.